Communication Rules

Scoping Questions

1. What communication rules and data elements are required?
2. Are frequency caps needed?
3. What personalisation fields are available?

How To Guide

How To Guide - Configuring Customer Order Communication Scripts

Configuration Example

Communication rules are configured through the CRM campaign management module. Key settings include:

• Frequency caps - maximum communications per customer per period
• Channel preferences - respect customer preferred contact method
• Quiet periods - no-contact windows (time of day, days of week)
• Priority rules - campaign priority when multiple campaigns overlap

These settings are configured through the CRM application configuration rather than entity XML.